Why are Healthy Skin Care products so Expensive?
When it comes to taking care of your skin and keeping it healthy, you should think about more than just the price. Most people believe that healthy skin care cosmetics which are made with natural ingredients have to be expensive, and that the high price means that it will be effective. While this is partly true, you should know that there are many other factors that decide the price of a skin care product or, as a matter of fact, all goods and commodities. Let’s take a look at some of them.
Why do skin care products cost so much? Most beauty cosmetics that you come across have very high rates. And although some of them may actually deserve to be sold at that price, there are many companies that sell even their very mediocre quality products at exorbitant rates.
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These companies do not really focus their efforts on developing a more effective product. Instead, they spend a lot of money in marketing activities like advertising or branding. And though this may seem unfair, we all are strongly aware of the potency of advertising, how it influences people, and how much money it costs.
So what you are really paying for when you buy these expensive, branded products is the advertising that the company undertakes. This may even include celebrity endorsements, and we know how much money celebrities demand. You may think that the celebrities actually use the product, which is why they are recommending it in the first place.
But how can you be sure? After all, celebrities are in it for the money too. But the point is that you are indirectly paying for these marketing tactics which are included in the retail price of the product. So if you think that paying a lot of money for a skin care product means that it has to work, it’s time to reconsider your beliefs.
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